Case Studies

lobbying & advocacy

Goal:

Create policy to establish a national program for a national association.

results:

  • Created a strategy for who to target with specific messages to educate on the need for legislation to authorize a national program.
  • Explained the process and importance of advocacy to the national association members, sent Legislative Action Alerts, drafted communications for members to send into their Members of Congress, and organized Capitol Hill Days with full-day itineraries.
  • Drafted legislation and identified bipartisan Members of Congress to sponsor the legislation then organized a Congressional Hearing with an entire panel of witnesses from the national association testifying on the need for the legislation to secure passage by the committee and entire House of Representatives.